Whether you are spying on your competition or you just want to see how does your website stack up against similar, knowing the traffic information for any website can be useful.
Here are couple of tools I use. Note: none of the tools will give you the accurate information, but they will give you pretty good comparative data
Quantcast
Quantcast give you the estimated number of US visitors only. It also has a wealth of demographics information.
Compete
Compete also shows US visitors only and does it through deals with ISPs in the US.
Doubleclick Ad Planner by Google
This is the tool I usually use. It also provides a wealth of other data.
Google Trends for Website
This free google service allows you to compare any websites for traffic. It also provides some other useful information. The site needs to be above certain threshold of visits to show up.
SEMRush
This tool focuses on search engine traffic only and you'll get the expanded report.
Bonus tip
If the site is using buysellads.com to display advertising you can find it's listing and get pretty accurate pageviews data.
All the tools described above are available with a click of the button from my SEO Doctor Firefox extension.
Are you spying on your competition?
Suggested reading:
- Are you using “Visits with Conversions” ?
- Alternative to YSlow – Page Speed
- How to Improve Page Rank? Linking is the Key!
Posted in: SEO











6 Comments
Thanks for providing the information on these websites. I have used SEMrush many times of course, but I agree that using it does not give you the accurate picture. Just providing search engine results is obviously not good enough to tell you what you need to know. I appreciate the fact that you put the graphics in from each of the sites so in one place I could get a really good picture of what each site could provide. Thanks for much for answering the question I had so completely!
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This is very much excellent and helpful for the online entrepreneurs for tracking their website.
Thanks for sharing this links. Although as you've said getting a 100% accuracy may not be possible, having simply an idea about the numbers of visitors a website attracts and their demographics is already a big help.
Probably this thread is very helpful to Internet entrepreneurs who need to track their websites instead of using web master tools, But some how Webmaster tools also provides the same results as like previously sites. How ever SEMRush is good site for tracking :D
no doubt about what this blog show thanks for share this . I used Alexa for finding website traffic but don't known that how much perfect result it shown.